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陈又星，男，汉族，1970年生，湖北应城人，工商管理系副主任、副教授，
彩票研究中心副主任，博士，企业管理方向硕士研究生导师。
联系方式 ：
邮箱：cyx72@163.com
电话：13662463497
学历教育：
1991-1994 ，湖北经济学院商业经济系，武汉
1997-2000， 经济学硕士，云南民族大学工商管理学院，昆明
2000-2003， 管理学博士，西南财经大学工商管理学院，成都
工作简历
1994.7 - 1997.9 武汉常硕钓饵钓具有限责任公司，武汉
2003.7– 2006.12 讲师
广东财经大学，工商管理学院，广州
2006.1 – 至今 副教授
广东财经大学，工商管理学院，广州
研究兴趣
企业战略管理、市场营销管理
代表性科研成果
论文
Ÿ 迄今已经发表论文50余篇
Ÿ
著作
Ÿ 陈又星，2009，企业变革比较研究，暨南大学出版社.
Ÿ 陈又星主编，2012，管理科学研究方法，同济大学出版社.
Ÿ 陈又星主编，2015，创业基础，高等教育出版社.
各类项目
l 科研项目：
l 佛山陶瓷产业集聚风险及创新对策
l 横向课题：
1.即开型体育彩票促销及公关活动效果评价实证研究(国家体育彩票管理中心)
2. 广东省体育彩票经费使用绩效评价体系构建
3. 广州福彩投注站经营状况调研及对策
4. 广东省福利彩票高级管理培训服务
5. 羊彩网彩票频道策划
6. 广东省体育彩票专管员业务指导案例集
l 教研课题：
基于“2+5”模式的《管理学》课程教学改革研究
《管理学》广东省精品课程主要参与人
广东省工商管理特色专业建设主要参与人
广东省工商管理重点建设专业主要参与人
广东省综合改革试点专业-工商管理专业主要参与人
获奖情况
Ÿ 优秀班导师，广东财经大学，2010-2011；2011-2012
Ÿ “三育人”先进个人，广东财经大学，2010-2011；2011-2012
任教课程 / Courses Taught
- 管理学 （本科）
- 商业模式与产业竞争 （本科）
- 企业战略管理（研究生）
社会服务 / Professional Services
- 曾先后为中石油四川销售公司、广州花都胡忠医院、羊城晚报、广东省体育彩票管理中心、广东省福利彩票发行中心、广东省质监局、广州番禺友谊百货、广东三水移动、广东资产评估协会、珠海公交集团、三一重工和陕西省地税局等多家公司和机构先后做过市场营销﹑管理沟通﹑企业文化与企业战略管理等方面的培训。
CHEN You-xing，male，Han，Born in 1970, Ying-cheng people of Hubei Province, deputy director of the Department of business administration, associate professor, doctor，deputy director of the research center of the lottery, Master Supervisor of business administration.
Contact Information
Email：cyx72@163.com
Tel：13662463497
Education
1991-1994, Department of business and economics, Hubei University of Economics, Wuhan
1997-2000, Master of Economics, College of business administration, Yunnan University of Nationalities, Kunming
2000-2003, PhD, Southwestern University of Finance and Economics, Chengdu
Work Experience
1994.7 - 1997.9 Wuhan Chang-shuo Co.,Ltd of bait and fishing tackle ,Wuhan
2003.7 - 2006.12 Lecturers
Guangdong University of Finance and economics, business administration, Guangzhou
2006.12 - so far Associate Professor
Guangdong University of Finance and economics, business administration school, Guangzhou
Research Interest
Enterprise strategic management, Marketing Management
Selected Publications
Paper
Ÿ So far, more than 50 papers have been published
Book
Ÿ
The Chen Youxing, 2009，Comparative Study, of Enterprise Reform: Jinan University press.
The chief editor Chen Youxing, 2012, Research Methods of Management Science, Tongji University press.
The chief editor Chen Youxing, 2015, Pioneering Foundation, Higher Education press.
Grants & Projects
l The scientific research project
l innovation strategy of Foshan ceramic industry cluster risk
l Lateral issues
The empirical research on the effect of the open sports lottery promotion and public relations activity evaluation (National Sports Lottery Management Center)
Construction of performance evaluation system of sports lottery funds in Guangdong Province
Guangzhou lottery betting station management situation investigation and Counter measures
Guangdong Provincial Welfare Lottery advanced management training services
Lottery channel planning of sheep
Business guidance case of officer of business guidance case officer
l The research topic:
Research on the teaching reform of "management" course based on the "2+5" model
"Management" in Guangdong Province, the main participants of quality courses
Guangdong Province, business and industry management characteristics of the main participants in the construction
Major participants in the key construction of business administration in Guangdong Province
Guangdong Province comprehensive reform pilot professional - major in business administration professionals
Awards & Honors
Ÿ Good class tutor, Guangdong University of Finance and economics, 2010-2011; 2011-2012
The "three education" advanced individual, Guangdong University of Finance and economics, 2010-2011; 2011-2012
Courses Taught
- Management（Undergraduate）
- Business Model and industry competition analysis（Undergraduate）
- Enterprise strategic management（Postgraduate）
Professional Services
- Have done marketing, management, corporate culture and corporate strategic management and other aspects of training for following：Sichuan sales company, Guangzhou Huadu Hu Zhong hospital, province sports lottery management center, Guangdong Provincial Sports Lottery Management Center, Guangdong Provincial Bureau of quality supervision, Guangzhou Province, Panyu Province, Guangdong friendship department store, Guangdong City, Guangdong, property assessment Association, Zhuhai public transport group, Sany and Shaanxi provincial government and other companies and institutions .
