工商管理系
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陈又星

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    陈又星,男,汉族,1970年生,湖北应城人,工商管理系副主任、副教授

彩票研究中心副主任,博士,企业管理方向硕士研究生导师。 

 

联系方式

邮箱cyx72@163.com

电话13662463497

 

学历教育

1991-1994 湖北经济学院商业经济系,武汉

1997-2000, 经济士,云南民族大学工商管理学院昆明

2000-2003, 管理学博士西南财经大学工商管理学院成都

 

工作简历  

1994.7 - 1997.9  武汉常硕钓饵钓具有限责任公司,武汉

2003.7– 2006.12 讲师

广东财经大学,工商管理学院,广州

2006.1 – 至今 副教授

广东财经大学,工商管理学院,广州

 

研究兴趣 

企业战略管理、市场营销管理

 

代表性科研成果  

论文 

Ÿ 迄今已经发表论文50余篇

Ÿ  

 

著作  

Ÿ 陈又星2009,企业变革比较研究,暨南大学出版社.

Ÿ 陈又星主编,2012,管理科学研究方法,同济大学出版社.

Ÿ 陈又星主编,2015,创业基础,高等教育出版社.

 

各类项目  

科研项目:

佛山陶瓷产业集聚风险及创新对策

横向课题:

1.即开型体育彩票促销及公关活动效果评价实证研究(国家体育彩票管理中心)

2. 广东省体育彩票经费使用绩效评价体系构建 

3. 广州福彩投注站经营状况调研及对策 

4. 广东省福利彩票高级管理培训服务 

5. 羊彩网彩票频道策划 

6. 广东省体育彩票专管员业务指导案例集

教研课题:

基于“2+5”模式的《管理学》课程教学改革研究

《管理学》广东省精品课程主要参与人

广东省工商管理特色专业建设主要参与人

广东省工商管理重点建设专业主要参与人

广东省综合改革试点专业-工商管理专业主要参与人

 

获奖情况 

Ÿ 优秀班导师,广东财经大学,2010-20112011-2012

Ÿ “三育人”先进个人,广东财经大学,2010-20112011-2012 

任教课程 / Courses Taught

管理 (本科)

商业模式与产业竞争 (本科)

企业战略管理(研究生)

社会服务 / Professional Services

曾先后为中石油四川销售公司、广州花都胡忠医院、羊城晚报、广东省体育彩票管理中心、广东省福利彩票发行中心、广东省质监局、广州番禺友谊百货、广东三水移动、广东资产评估协会、珠海公交集团、三一重工和陕西省地税局等多家公司和机构先后做过市场营销﹑管理沟通﹑企业文化与企业战略管理等方面的培训。

 

CHEN You-xing,male,Han,Born in 1970, Ying-cheng people of Hubei Province, deputy director of the Department of business administration, associate professor, doctordeputy director of the research center of the lottery, Master Supervisor of business administration.  

 Contact Information

Email:cyx72@163.com

Tel13662463497

 

Education 

1991-1994, Department of business and economics, Hubei University of Economics, Wuhan

1997-2000, Master of Economics, College of business administration, Yunnan University of Nationalities, Kunming

2000-2003, PhD, Southwestern University of Finance and Economics, Chengdu

 

Work Experience 

1994.7 - 1997.9 Wuhan Chang-shuo Co.,Ltd  of  bait  and  fishing tackle ,Wuhan

2003.7 - 2006.12 Lecturers

Guangdong University of Finance and economics, business administration, Guangzhou

2006.12 - so far   Associate Professor

Guangdong University of Finance and economics, business administration school, Guangzhou

Research Interest 

Enterprise strategic management, Marketing Management

Selected Publications

Paper

Ÿ   So far, more than 50 papers have been published

 

 Book

Ÿ  

The Chen Youxing, 2009Comparative Study, of Enterprise Reform: Jinan University press.

The chief editor Chen Youxing, 2012, Research Methods of Management Science, Tongji University press.

The chief editor Chen Youxing, 2015, Pioneering Foundation, Higher Education press.

 Grants & Projects

 The scientific research project 

  innovation strategy of Foshan ceramic industry cluster risk

 Lateral issues  

The empirical research on the effect of the open sports lottery promotion and public relations activity evaluation (National Sports Lottery Management Center) 

Construction of performance evaluation system of sports lottery funds in Guangdong Province 

Guangzhou lottery betting station management situation investigation and Counter measures 

Guangdong Provincial Welfare Lottery advanced management training services 

Lottery channel planning of sheep 

Business guidance case of officer of business guidance case officer

 

The research topic:

Research on the teaching reform of "management" course based on the "2+5" model

"Management" in Guangdong Province, the main participants of quality courses

Guangdong Province, business and industry management characteristics of the main participants in the construction

Major participants in the key construction of business administration in Guangdong Province

Guangdong Province comprehensive reform pilot professional - major in business administration professionals

Awards & Honors

Ÿ   Good class tutor, Guangdong University of Finance and economics, 2010-2011; 2011-2012

 The "three education" advanced individual, Guangdong University of Finance and economics, 2010-2011; 2011-2012

Courses Taught

 Management(Undergraduate)

 Business Model and industry competition analysis(Undergraduate)

 Enterprise strategic management(Postgraduate)

Professional Services

 Have done marketing, management, corporate culture and corporate strategic management and other aspects of training for followingSichuan sales company, Guangzhou Huadu Hu Zhong hospital, province sports lottery management center, Guangdong Provincial Sports Lottery Management Center, Guangdong Provincial Bureau of quality supervision, Guangzhou Province, Panyu Province, Guangdong friendship department store, Guangdong City, Guangdong, property assessment Association, Zhuhai public transport group, Sany and Shaanxi provincial government and other companies and institutions .